EU bans Algerian spread toasted on social media [Video]

The EU has blocked imports of an in-demand Algerian hazelnut spread that became popular in France after social media influencers raved about it.

“Incredible texture”, “good enough to die for”, and “so so very good” are some of the eulogies for El Mordjene Cebon spreading across TikTok while the jars can be found in small shops in France for more than 10 euros ($11).

But El Mordjene, which resembles creamy peanut butter, was not to the taste of the European Union.

“Algeria does not meet the conditions for a third country to export products to the European Union containing dairy inputs intended for human consumption,” the French agriculture ministry told AFP.

The ministry said it has opened a probe into how El Mordjene continues to be sold in France.

“I’ve struggled to get my hands on it, and I hope they will put it back on sale in France and …