Meet Brenda Cadman, a Canva Verified Expert. She has spent much of her professional life working with small businesses in a variety of areas. Having used and learned the ins and outs of Canva since 2014, she now teaches coaches, course creators and service providers how to use the program more effectively and efficiently for their business, saving time, energy, and frustration.
Key Takeaways:
-Using templates made by designers and just tweaking to fit your brand guide helps ensure a professional end product
-Don’t overcomplicate your marketing: focus on the foundational components
-Focus on marketing avenues where you have direct control
-Recognize the importance of having a visual brand identity
-Create an organizational structure and system within Canva