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Emily Kewageshig designs Toronto Argos logo [Video]

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Brand Strategy

Emily Kewageshig has accomplished a lot in her short time as artist.

“Growing up, I was always told that being an artist was a hobby. It wasn’t something that you pursued as a career,” she said.

But the Saugeen First Nation visual storyteller and artist has made a name for herself, recently collaborating with national brands like David’s Tea and Purolator Courier on national art projects.

Now, her work will be featured on the helmets of the Toronto Argonauts at their annual Orange Jersey Game happening this weekend, celebrating Indigenous culture.

“When the Argos reached out to me, I was really excited to hear from them because it’s a big organization and for me, I come from such a small community. So when these big organizations recognize me and my talents and what I have to offer, it really means a lot,” said Kewageshig.

The focus of the special edition …

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