CUADRILLA CAPITAL ACQUIRES REPSLY | PR Newswire [Video]

Strategic growth investment in leading retail execution SaaS platform

, /PRNewswire/ — Cuadrilla Capital, LLC (“Cuadrilla”), a leading enterprise software investment firm, today announced that it has acquired Repsly, Inc. (“Repsly” or the “Company”). Financial terms were not disclosed.

Repsly is a leading retail execution software platform, serving over 600 consumer product goods (“CPG”) companies and retail service providers (“RSP”). Repsly’s SaaS/Mobile platform manages and optimizes in-store retail execution workflow, including planogram governance, on-shelf availability, scheduling and routing, competitor tracking and promotion execution by tightly connecting workforce management with data analysis to improve sales, reduce costs and ensure retailer compliance.

“This partnership with Cuadrilla marks an exciting milestone in our next phase of growth and will enable us to continue to expand the ways we serve our customers,” said Matthew Brogie, CEO of Repsly. “Repsly’s market leading Retail Execution Platform enables brands to drive more sales at the shelf by centralizing their sales, field activity and in-store data, and connecting …