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Brand Marketing on Social Media

Colleges across the US now offering influencer courses [Video]

People with big aspirations used to think about going to college to become a pilot, astronaut, or architect, but now some higher education classes are teaching students to become a new dream profession: influencers.

According to a recent report from The Hill, some colleges are starting to offer courses, and even degrees, on how to become a content creator.

The courses aren’t being offered at no-name schools and universities either, as classes like Social Media Storytelling have popped up at the University of Alabama and more.

The Hollywood Reporter reports that top schools teaching influencer classes also include Mississippi State University and the University of Texas at San Antonio, which has a bachelor’s degree in Digital Media Influence.

Jessica Maddox, who teaches one of these courses at the University of Alabama, shared with The Hill that teaching the skills to become an influencer is worth the effort.

“If people are serious about wanting to do a career in influencing or …

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