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China’s ‘erotic clothing’ capital braces for Trump and e-commerce crackdown | U.S. & World [Video]

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Brand Development

By Casey Hall, Florence Lo, Xihao Jiang

GUANYUN, China (Reuters) -In an industrial park being built with Chinese state support in the middle of a sprawling farming community, factory boss Lei Congrui straightens a tiny golden bell hanging off a choker on a mannequin wearing white-and-pink lingerie.

What Lei calls his “erotic clothing” showroom is one of the few already open in WeMet Industrial Park, whose Chinese name translates as “Victoria’s Secret Town” – though it has no official affiliation to the U.S. brand. 

The development of the lingerie industry in eastern Guanyun county, 180 miles (290 km) from the metropolis of Nanjing, has exploded partly due to a U.S. tariff exemption likely to soon be curtailed or scrapped.

Under the “de minimis” rule, which seeks to reduce customs paperwork, the United States exempts foreign packages valued at $800 or under from tariffs as long as they’re shipped to individuals.

It has fuelled the meteoric rise of …

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