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Brooke Blurton on value of authenticity [Video]

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Personal Branding

“Being real, being authentically you is important; if a brand doesn’t like that, it’s a brand you probably don’t want to work with.”

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“I’d love to see our creators take away a message of inspiration to create more content that brings them joy and love and brings other people in as well and inspires other people to do the same,” Brooke Blurton told Mediaweek following her speaking session at Instagram’s First Nations Creators Program, at Meta HQ in Sydney.

For the first time in the program’s four years, Meta, in collaboration with Screen Australia, has opened its doors to the media to share a behind-the-scenes look at the exciting work, inspiration and collaboration happening in the program.

The program provides in-person training, practical workshops, mentoring, career connections, equipment and content funding for the participating emerging digital creators.

Blurton said: “I love hearing the celebrations and the good and great …

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