The revolutionary whole cacao brand and internet personality partnered to highlight the urgent need for sustainability in the global cacao industry
, /PRNewswire/ — Blue Stripes, a trailblazer in sustainable chocolate, and celebrity chef Nick DiGiovanni have officially broken the Guinness World Record for the largest chocolate bar. The monumental chocolate creation, measuring an astonishing 416 square meters (27m x 15.4m), was unveiled in Ecuador, surpassing the previous record of 383.24 square meters set in the Netherlands in 2020. The record-breaking bar took 12 hours to assemble, with DiGiovanni and the Blue Stripes team connecting 20cm x 25cm chocolate squares using melted chocolate as edible “glue.”
The mission when embarking on this record-breaking achievement was to raise awareness about the global cacao crisis and inspire sustainable innovation in the chocolate industry. The project brings attention to the mission of Blue Stripes – using whole cacao to combat challenges faced by cacao …