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Brand Marketing on Social Media

As Harris and Trump debated, a social media battle raged [Video]

NEW YORK – While tens of millions of Americans tuned in to watch a debate between Republican Donald Trump and Democratic Vice-President Kamala Harris on their television screens on Sept 10 (Sept 11 Singapore time), a secondary battle played out on social media through clips and video edits of memorable debate moments.

Social media users were off from the opening moment of the debate, with Democrats seizing the moment Ms Harris walked across the stage to shake Trump’s hand and introduce herself.

“Kamala said you’re gonna shake my hand dammit!” social media user Adam James Smith posted on social media platform X, to 40,000 likes.

Part of Vice-President Harris’ debate plan was to goad Trump into saying things that could become viral social media clips, advisers said earlier, and the debate suggested that strategy paid off.

Supporters circulated images of Ms Harris’ sometimes bemused, sometimes sceptical facial expressions as Trump …

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