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A Guide to the Modern Bolo Tie for the Cowboy-Curious [Video]

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Brand Development

Brushed suede and stylized yokes have once again made their way into the fashion mainstream. Courtesy of brands ranging from Louis Vuitton to Old Navy, we’ve seen clear-jelly cowboy boots and designer moto chaps, and our feelings about seeing the Western look get caught up in the trend cycles are . . . complicated.  But while the fashion capitals of the world flock to incorporate fringe, there’s one piece of cowboy couture that—mostly, at least—has yet to be claimed by the supermodels: the bolo tie. For now, bolos still feel like chic, effortless pieces of jewelry we can wear around the office without our colleagues thinking we’re Bella Hadid–in–her–cowgirl era wannabes (we hope).

The bolo is the official state tie of Texas, and the textof that legislation best captures its potential: “The bolo tie is well matched to the individualism that is so much a part of the Texan identity; in …

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