Oreo is releasing this flavor for the first time ever | Money [Video]

New York (CNN) — Oreo is partnering with singer Post Malone for its next limited edition cookie, featuring a first-of-its-kind filling for the brand.

For a limited time, Oreo is selling a cookie created with Malone that has a swirled creme filling, which mixes salted caramel and shortbread flavor creme and is sandwiched between a chocolate cookie and a golden cookie. The cookies are engraved with nine designs inspired by the artist, such as vinyl records and a guitar pick.

It’s the newest creation for the Mondelēz-owned cookie, which regularly releases flavors to keep the 110-year-old brand in the cultural zeitgeist. In 2020, Oreo partnered with Lady Gaga to release pink cookies that became a viral sensation.

“Flavor innovations and collaborations, inspired by fan behavior, have become a mainstay in our playbook as a way to maintain relevancy across our portfolio of snack brands,” said Tanya Berman, senior vice president at Mondelēz, in a press release.

The …