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Mobile and Page Speed Optimization: Why They Matter for SEO [Video]

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Brand Strategy

Investing in search engine optimization (SEO) gets your content in front of its intended audience. One aspect of SEO you might be overlooking, however, is page speed optimization.

Your site has to load quickly to hold the reader’s attention. A fast-loading website keeps visitors engaged and boosts your search engine rankings.

Equally important is mobile optimization, as Statista reports that nearly 60% of all global website visits are on mobile devices. A seamless mobile experience is now a must-have, not a nice-to-have.

Optimizing your website will lead to happier users and higher visibility online. This article examines why mobile and page speed optimization are now integral parts of SEO success.

Quick Takeaways

  •  Faster page speeds enhance user experience, reduce bounce rates, and improve search engine rankings.
  • With mobile-first indexing, Google prioritizes the mobile version of your site, making mobile optimization a critical SEO factor.
  • Techniques like image compression, minimizing JavaScript, and enabling browser caching can significantly improve page speed.
  • Continuously measure …

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