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JBL Recalls WWE Seeing SmackDown As The Secondary Brand To RAW [Video]

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Brand Strategy

During a recent edition of his “Something To Wrestle” podcast, WWE Hall of Famer JBL discussed the perception of SmackDown, the concept of brand loyalty, and other topics.

You can check out some highlights from the podcast below:

On whether there was brand loyalty among wrestlers on Raw and SmackDown:“A little bit of fan stuff, but a little bit of truth behind it. But not brand loyalty like, I didn’t like the other guys. And by the way, the one opportunity I wish I’d had was when Triple H was the big heel on Raw, and I was on SmackDown. I wish we could have faced each other. We did a face-off one time at Mania or something and I thought, ‘My God, man, I wish I could–‘ Because Hunter was such a good worker, man. I worked with him several times, but I wish I could have worked …

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