Highline Warren reveals refreshed look for BlueDevil Auto Care Solutions product line

Premium auto care products that are torture tested and highway approved

, /PRNewswire/ — Highline Warren launched a new look for BlueDevil Auto Care Solutions, the company’s proprietary premium auto care product line, earlier this morning at AAPEX – the industry’s largest tradeshow in Las Vegas. Known for its proven formula that has been tested through the toughest conditions, BlueDevil now proudly touts a refreshed, modern logo and brand assets that better reflect the brand’s guaranteed quality and solutions for customers.

The brand refresh follows Highline Warren unveiling its new corporate brand during AAPEX 2023 and marks the clear commitment to building brands that are generating value for customers. The BlueDevil product line also serves a growing customer market as the average age of vehicles on the road hits a high.

“We know our customers count on the BlueDevil product line to be there when they are in the toughest of situations and when they need …