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Google Mobile-First Update: A Checklist to Prepare for Success [Video]

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Brand Awareness Brand Strategy

The Google Mobile-First update is coming fast! Watch a video and/or read everything you need to know about the update below.

Google Mobile-First Update

Google is moving towards a mobile-first index.

Webmasters who don’t prepare their sites accordingly will soon discover that they’ll lose market share to competitors.

Google Mobile-First Update (Watch A Video With John Lincoln)

If you’re unfamiliar with mobile-first indexing, it means that Google now crawls websites with a mobile agent. That means that the Googlebot effectively “looks” at sites through the eyes of a web browser running on an iPhone or Android device.

Websites that aren’t user-friendly to a mobile audience also won’t be user-friendly to the Googlebot. That means those sites will suffer in rank while more mobile-friendly sites move up.

If you haven’t yet given your site a “once over” to make sure that it’s ready for mobile-first indexing, here’s what you need to do.

Quick Notes on Mobile First Update

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