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Rice Water For Skin: Benefits and How-To [Video]

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Brand Marketing on Social Media

Among the latest beauty “innovations” to go viral on social media? Rice water for skin. Over the last several months, videos featuring advice on how to create and apply rice water to achieve glass skin and a glowing complexion have been viewed millions of times on TikTok alone.

But the use of rice water for skin certainly isn’t new. In fact, the ancient ingredient has long been used in Asia both as a skincare and haircare ingredient. It is said that women in China, Korea, and Japan relied on rice water concoctions to create porcelain skin and luscious hair as far back as 2000 years ago—or more.

The benefits of rice water for skin

But is there any truth to the belief that rice benefits the skin? It appears so. According to a recent scientific analysis, “ingredients isolated from rice and its components have wide potential for use in skin care and cosmetic products.” The report, which summarized a …

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