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Trusted data for business excellence: Teradata’s approach [Video]

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Brand Strategy

Artificial intelligence and data are converging to revolutionize how companies operate, and Teradata Corp. looks to be at the forefront of this change. From customer experiences to trusted data in AI, the company is tapping NewtonX Inc.’s market knowledge to blueprint a future with data-driven AI excellence.

“We’ve been partnering with Teradata over the last few years on various research initiatives around brand health, around establishing the right [key performance indicators] for the brand, and most recently, we have launched a very exciting research in the AI space, specifically around trust in AI of senior executives,” said Leon Mishkis (pictured, right), chief operating officer of NewtonX.

Mishkis and Jacqueline Woods (left), chief marketing officer of Teradata, spoke with theCUBE Research’s Rob Strechay and co-host Savannah Peterson at Teradata Possible during an exclusive broadcast on theCUBE, SiliconANGLE Media’s livestreaming studio. They discussed trusted data and its role in using AI effectively for business success. (* Disclosure below.)

The importance of trusted data

AI’s effectiveness depends on the quality …

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