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Business to Business Learning Management Systems [Video]

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How to Market your Brand

In this LMScast episode, Kurt Von Ahnen offers insightful advice on how to grow online education companies, especially when it comes to focusing on bigger, business-to-business (B2B) prospects rather than just individual customers.

Kurt also highlights the need to think wider and concentrate on scalability, using examples from relationship, health, and wealth courses to show how individualized training can be stretched into more extensive B2B services.

Additionally, he also talks about his own experience of increasing the cost of his training after realizing how crucial it is to match value and price to draw in more serious customers.

Chris Badgett: You’ve come to the right place. If you’re looking to create, launch, and scale a high value online training program. I’m your guide, Chris Badgett. I’m the co-founder of Lifter LMS, the most powerful learning management system for WordPress. Stay to the end. I’ve got something special for you. Enjoy the show.

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