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Aputure Releases More Accurate Storm 1200x Light for Pro Filmmakers [Video]

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Brand Strategy

Aputure’s new Storm 1200x light features a brand new design and a BLAIR color engine — the first in a new series for Aputure.

Aputure unveiled the brand new Storm 1200x light, which is the first in a line of COB lights that introduces a new lighting engine. The BLAIR engine (which stands for Blue/Lime/Amber/Indigo/Red) uses five color emitters instead of the traditional bi-color warm and cool LEDs, which Aputure claims should create more accurate whites and a fuller color spectrum.

According to Aputure, the new indigo color emitters in the BLAIR engine should compensate for the slightly yellow color shift that occurs in photos due to the lack of ultraviolet light in traditional light fixtures. This allows the Storm 1200x to better conform to both Blackbody and CIE Daylight white light standards.

As a result of this new engine, the Storm 1200x is brighter than the solid daylight-colored Aputure LightStorm 1200d, and …

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