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MBA Masterclass: Performance Marketing vs. Brand Building The Organisational Chicken and Egg [Video]

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Brand Marketing on Social Media

MBA Masterclass: Performance Marketing vs. Brand Building The Organisational Chicken and Egg

Join Associate Professor Kim Watts to strike the balance between instant sales activation and long-term brand presence.

Find out more about our MBA programmes: https://mba.bath.ac.uk/

This is a recording of a live event which took place on 9 March 2024.

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