3 funny corporate video examples that use humour

Yes, exercising your funny bone can make your corporate video more memorable, shareable, and engaging. If it resonates with the audience and is well-executed, it can lead to increased brand awareness, engagement, and even sales. Plus, it can help you stand out from the competition and create a positive association with your brand.

But creating a humorous video that’s going to resonate with all members of your audience can be fairly challenging. After all, humour is subjective — what one person finds funny, may not be funny to another.

These videos are also a representation of your brand. So it’s important that the humour aligns with your brand’s values and messaging. You don’t want to turn potential customers away with something that’s more inappropriate or offensive than funny.