Fred Joyal is an author, speaker, and entrepreneur. He co-founded the most successful dentist referral service in the country, 1-800-DENTIST. He is currently the CEO of TruBlu Social Smiles. He has previously written two bestselling books on marketing for the dental industry. His latest book, Superbold: from Under-confident to Charismatic in 90 days, is a Wall Street Journal bestseller.
In this episode, Fred shares tips on how you can increase the levels of boldness you bring to your sales career. If you’d like to learn how you can teach yourself how to be more outgoing in your sales career, this is going to be a great episode for you.
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Learn more about Fred Joyal here:
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https://www.fredjoyal.com/
📒 Show Notes and Resources 📒
KEY HIGHLIGHTS
01:45 – Fred shares insights on boldness in sales and introduces the PRIDE acronym for growing boldness.
04:33 – The motivation behind writing “Super Bold” and the importance of boldness as a life skill.
05:09 – Charisma and its impact on personal and professional life.
07:10 – The value of instilling boldness in children for their future.
09:03 – Examples of bold actions and their positive outcomes.
10:54 – The relationship between boldness and confidence.
12:41 – How behaving boldly can lead to unexpected positive experiences.
16:25 – Practical exercises for developing boldness, including entering “Employees Only” areas as a challenge.
18:13 – The role of preparation in building boldness and the significance of having “phrases that pay” in sales.
20:08 – Building boldness through daily exercises and the impact of bold actions on sales success.
21:21 – The importance of daily actions in building boldness and examples of exercises to implement.
24:33 – Discussion on the perception of natural sales talent versus the reality of building boldness as a skill.
26:19 – How rejection in sales is not personal and the mindset shift required to continue pursuing opportunities despite setbacks.
27:59 – The transformative power of embracing failure and the mindset shift required for growth.
29:52 – Examples of bold acts of kindness and their positive effects on both the giver and receiver.
31:29 – Continuing the discussion on the PRIDE acronym, focusing on ‘R’ for Relaxing and techniques to reduce anxiety before important social encounters.
34:26 – Moving on to ‘I’ for Insights within the PRIDE acronym and the importance of challenging negative self-talk with positive intentions.
37:53 – Introduction to ‘D’ for Dosage in the PRIDE acronym and the concept of gradually increasing the intensity of bold actions to expand comfort zones.
40:23 – Discussion on ‘E’ for Everyday Action in the PRIDE acronym and the role of daily practices in developing boldness.
46:53 – Recap of the importance of starting small in boldness training and the potential for significant personal and professional development.
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