Brand Marketing on Social Media How to Market your Brand

The Marketing Book Podcast: “Using Behavioral Science in Marketing” by Nancy Harhut [Video]

About the Book

Increase engagement, response rates, and the ROI of marketing initiatives with this step-by-step guide to harnessing hardwired consumer behavior and instinctive responses.

Using Behavioral Science in Marketing shows how to apply behavioral science principles in key areas of marketing, including marketing communications, email, direct mail and ad campaigns, social media marketing, and sales funnel conversion strategies.

Highly practical and accessible, it includes case studies and examples from AT&T, Apple, Spotify, and The Wall Street Journal showing how these approaches have been used in practice.

Using Behavioral Science in Marketing also reveals how to increase consumer involvement and engagement, convey exclusivity and desirability, and prompt customer action and loyalty with scientifically proven principles such as autonomy bias, storytelling, and the Von Restorff effect.

Featuring common mistakes to avoid and key takeaways at the end of each chapter, it’s also accompanied by downloadable checklists and an interactive template to use in practice.

In a highly competitive space, where even an incremental …

Watch/Read More
Brand Marketing on Social Media

Secret Method Makes $8K A Month With FREE Traffic And DigiStore 24 [Video]

Secret Method Makes $8K A Month With FREE Traffic And DigiStore24Get For FREE -*Find Out More About Starting Now!-*Best Tool For YouTubers-*My Recommended Stuff-*Get The Tools You Need To Make Money Online-*Free Affiliate Marketing For Beginners Video Course-*Buy Me A Coffee! -*7 Best Free Traffic Sources...- If You Want To Build An Online Business, Make money Online, Are Interested In Affiliate Marketing, Drop Shipping, Social Media Marketing, Digital Marketing, CPA Marketing Or Any Other Way To Make Money Online From Home, This Is The Channel For You. You Can Find New Ways To Make Money On YouTube with a small channel, With or without Monetization. Using Social Media to build Authority in a niche . Like Comment And Subscribe And You Will Not Miss Anything.And Don't Forget To Hit The Bell!!! #SidehustleshuffleSome links here are Affiliate Links and help support this channel, thank you