Categories
Brand Identity

Brand Photography & Influencer Strategy | Building A Skincare Brand | Ep.14 | Bianca x Fiverr [Video]

Earlier in the From The Ground Up series I discussed the importance of building a brand identity. The right brand photography and leveraging the right influencers can further communicate your desired brand identity to current and potential consumers. Check out this week’s episode to see how I found the freelancers I needed on Fiverr Business and how they made an immediate impact to the Hian Skin brand.Check out our From The Ground Up page to learn more about Fiverr Business and mine’s journey at https://fvrr.co/fromthegroundup and visit https://fvrr.co/fiverrfreelancers to check out Bianca’s freelancer recommendations.#fiverrbusiness #buildingbusiness 🔹 0:00 – Introduction0:49 – Product Photography & Aslito2:51 – Real Life Reaction4:07 – Fiverr Influencers & What I Asked Them To Do9:07 – Conclusions🔹 To enquire about Bianca as a speaker for your next event email [email protected]🔹You can also find Bianca Miller –Cole here –Website – https://www.biancamiller.uk/ Facebook – https://www.facebook.com/biancamillercole Twitter – https://twitter.com/Bianca_B_Miller LinkedIn – https://www.linkedin.com/in/biancamiller/ Instagram – https://www.instagram.com/biancamillerofficial/ 🔹 About Bianca Miller –Cole – Bianca Miller -Cole is an award-winning Entrepreneur, having started personal branding company The Be Group in 2012 with the belief that all individuals should be able to access personal development services. Bianca has developed her company into the ‘go to’ business for personal branding success. The business has an impressive list of clients including HSBC, Accenture, AMEX, CMS LLP, Clifford Chance, Facebook, Google, BT, EY, LSE and Kings College London to name a few.Bianca became known as a public face after an excellent performance on BBC business competition, The Apprentice in 2014. Where 10 million people watched her on a weekly basis for 12 weeks as she battled for the coveted prize of £250,000 and a business partnership with Lord Sugar. Bianca battled in the final, becoming runner up but that has not stopped her progress and her idea for a diverse range of skin tone hosiery which became a reality when ‘Bianca Miller London’ launched online in November 2015, launched with Global Fashion Destination Selfridges in Jan 16, ‘Topshop’ in September 2016, QVC and the Morleys Group in 2017.In January 2016 Bianca was awarded a prestigious ‘Power Profile’ from Linked In as one of the top 10 most powerful leaders on the website, she was chosen from 20 million members in the UK and is joined in this list by household names like Richard Branson, James Caan and David Cameron. Bianca has been listed on numerous lists for the top entrepreneurs in the UK, including the accolade as a ‘Forbes 30 under 30’ in 2018 for her contribution to diverse e-commerce and continues to be nominated and win awards for the work she does.Bianca uses her knowledge and experience to assist budding entrepreneurs in making their dream a reality via various campaigns including working with Microsoft, EY, Evolve Housing and .UK (Nominet). Most recently Bianca co-authored a book with her husband and fellow established serial entrepreneur Byron Cole. The book ‘Self-Made: The Definitive Guide to Startup Business Success’ published by Hachette Group in October 2017; created to inspire, guide and assist budding entrepreneurs by taking them step by step through the process. She has since developed a mentoring programme which sees her and co-author / husband Byron Cole mentor over 500 entrepreneurs supporting them to scale their business to 6 and 7 figures.In 2019, Bianca appeared as the expert business advisor in Channel 4 show ‘Save Well, Spend Better’ in a 6-part series to help members of the public with their financial dilemmas. Bianca’s second book ‘The Business Survival Kit’ published in September 2021 with Penguin Random House chronicling tips to help every busy professional and entrepreneur not only survive but thrive in business; covering topics like imposter syndrome, anxiety, goal setting, romantic relationships, financials, stakeholder management, stress etc. In its first week of publication the book became a ‘Sunday Times Bestseller’ in two categories (non-fiction and business).However, her work does not stop there – she continues to work with organizations to inspire men, women and early talent alike to believe in their dreams but moreover to understand the actions required to make them a reality!Bianca has become extremely popular for her keynote and guest speaking appearances due to her ability to engage, educate, excite and inspire any audience with any topic. To date popular topics have included: Her inspirational journey, how to make dreams a reality, overcoming issues of diversity, being a woman in business, developing a personal brand, imposter syndrome, developing an entrepreneurial mindset and just generally how to motivate yourself to get ahead.🔹 Channel tags -#Entrepreneur#Business#Mentor