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Brand Strategy

Simple (Yet Effective!) Ways Small Business Can Compete with the Big Brands [Video]

Transcript: It can feel impossible to compete with the big brands, but it’s not true! Small businesses have a lot of advantages over their larger counterparts. Even though small businesses are at a disadvantage when it comes to resources, they can make up for it with clever marketing and superior customer service. Small businesses can

Categories
Brand Strategy

Dodd Kittsley on Focusing on Value and Confronting Fears [Video]

Sponsored byDodd Kittsley, national director of Davis Advisors, recognizes that market declines are painful for investors and cause many to act emotionally. Here, he says investors who cash out are making a mistake amid todays increasing interest rates. He also explains that investors can find enormous value in todays market, outlining specific areas of opportunity and the importance of investments that are durable, resilient, and focused on business performance.