How to Supercharge your Digital Marketing with Desire Paths
How to Supercharge your Digital Marketing with Desire Paths
12 Steps to Create Videos

Paramount Stock Rises on Report of Exclusive Sale Negotiations With Skydance [Video]

Categories
Personal Branding

Paramount Global (PARA) stock is rising premarket Wednesday after the New York Times reported the media giant is considering making its sale negotiations exclusive with Skydance Media.

Making the negotiations exclusive would suggest the sides are closer to a deal than previously thought. It would also cut out previous possible investors Paramount had negotiated with, including media entrepreneur Byron Allen, Warner Bros. Discovery, and several private equity firms like Apollo Global Management and RedBird Capital Partners.

The Times reported Tuesday Skydance founder David Ellison, son of tech billionaire Larry Ellison, has met with the Paramount board in the last month to discuss his vision for a potential deal. A deal would reportedly involve Skydance acquiring National Amusements, the holding company that owns Shari Redstone’s controlling shares in Paramount, and then merging with Paramount, according to the Times.

Skydance and Paramount have partnered for years, with David Ellison’s company helping to produce several films with Paramount, including …

7 Invisible Obstacles to Digital Marketing Success
7 Invisible Obstacles to Digital Marketing Success
5 Steps to Creating Successful Ads