If you only go to the gym once and expect to have a six pack the next day, why do you expect overnight results from your marketing?
In this vlog Grant explains the need to tread carefully in the digital age.
Have you ever turned over a resolution to get fitter, to lose some weight?
So you go to the gym, you exercise and then you come home and you say to your partner; ‘well, that didn’t work, I’m no fitter at all’.
You can’t go to the gym once and expect to be fit and have a six pack. You’ve got to go back, time after time, after time, and over days, weeks, months, and even years you’ll achieve the goals and the targets that you set.
Marketing’s exactly the same. You don’t build a reputation and credibility in a few days. That takes weeks, months, and even years …