How to grow on Instagram – Digital Marketing Tips Part 26 [Video]

Digital marketing Tips – Part 26🌟

🚫STOP USING TRENDING AUDIOS

If you believe that adding a trending audio to your reel would cause it to go viral by magic. That is not how it operates.

⭐ Trending audios are nothing but regular audios that are statistically proven to retain or engage audience. Reels with trending audios are somewhat promoted by Instagram as they want users to spend more time on the platform. However, pairing a trending audio with boring content is like dressing up a pig with fancy clothes. It doesnt change the fact that it’s a pig!

✅ Thus, ensuring the quality of your content comes first. Furthermore, by “quality,” I don’t imply that it has to have a refined or polished appearance. When discussing the Instagram algorithm, “quality” refers to any content that makes users to spend a good amount of time on the app.

But Sid, how is that tracked by the algorithm?

1️⃣ Number of SAVES — shows to Instagram that your content is so valuable that viewers will want to revisit it in the future.

2️⃣ Number of SHARES — shows to Instagram that viewers are telling their friends and relatives to check out the content you post.

3️⃣ Average Watch Time – shows to Instagram that your content is so interesting that viewers kept watching for a considerable duration.

💯 So, my fellow creators, you need to make sure that you optimize your reels for at least one of these 3 parameters, instead of just expecting a trending audio to do the heavy lifting for you.

Good luck 👍

Credits: @sid.content 🫶

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