5 Steps to Building an Audience with #Hashtags
5 Steps to Building an Audience with #Hashtags
12 Steps to Create Videos

How TikTok star Keith Lee helped save a Georgia restaurant [Video]

Categories
Brand Marketing on Social Media

The Warner Robins family restaurant has seen a big bump in business since the food critic with nearly 19 million followers dropped in after their viral TikTok plea

WARNER ROBINS, Ga. — What started as a last-resort TikTok post about their struggling business turned into a life-changing visit from one of social media’s biggest food critics.

“I was ready to give up. I was ready to tell my husband Mario that, ‘You know what? I’m done. Let’s just call it quits,'” said Veronica Tiznado, co-owner of Tacos Y Mariscos Ofelia.

The restaurant had just reopened after being closed for two weeks due to financial difficulties. When business remained slow, Veronica posted their story on TikTok, hoping to attract maybe 50 customers.

Instead, the video went viral, reaching 5 million views in a day. Thousands of viewers began tagging Keith Lee, a food critic with 16.7 million TikTok followers and 2.3 million Instagram followers.

“He had …

The Implications of AI in Digital Marketing
The Implications of AI in Digital Marketing
5 Steps to Creating Successful Ads