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Big money spent on TikTok advertisements in MT ahead of Senate vote [Video]

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Brand Marketing on Social Media

BILLINGS — As talk over a national ban on TikTok continues to magnify, so has the enormous amount of advertising and spending as people on both sides of the debate plead their case. Just this week, hundreds of thousands of dollars have been spent on TikTok television ads in Montana, according to ad buy data.

According to TikTok, the application has gained a major following since its debut in 2016, with more than 150 million active users in the United States. However, some argue the social media platform, owned by a Chinese corporation, poses a threat to American users.

For many, TikTok is a source of seemingly endless entertainment.

“I think as far as creating, the one thing that has been great about TikTok is how easy it has been to create a community,” said Chance Jordan …

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