NEW YORK — (AP) — Amazon finally has its answer to ChatGPT.
The tech giant said Tuesday it will launch Q — a business chatbot powered by generative artificial intelligence.
The announcement, made in Las Vegas at an annual conference the company hosts for its AWS cloud computing service, represents Amazon’s response to rivals who’ve rolled out chatbots that have captured the public’s attention.
San Francisco startup OpenAI’s release of ChatGPT a year ago sparked a surge of public and business interest in generative AI tools that can spit out emails, marketing pitches, essays, and other passages of text that resemble the work of humans.
That attention initially gave an advantage to OpenAI’s chief partner and financial backer, Microsoft, which has rights to the underlying technology behind ChatGPT and has used it to build its own generative AI tools known as Copilot. But it also spurred competitors like Google to launch their own versions.
These chatbots are a new generation of …